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  "basics": {
    "name": "TRACY  JUDE ANYANGO",
    "label": " Sales & Marketing Expert",
    "summary": "Experienced Sales & Marketing Expert with a strong background in customer service and hospitality. Proven ability to enhance customer experiences & Committed to driving sales growth and customer loyalty.  Recognized for exceptional interpersonal skills and the ability to foster lasting customer relationships.",
    "location": "Kisumu, Kenya",
    "profiles": [
      {
        "network": "LinkedIn",
        "username": "tracyjude.com",
        "url": "https://linkedin.com/in/tracyjude.com"
      }
    ]
  },
  "work": [
    {
      "company": "Syncfusion",
      "position": "Sales & Marketing Advocate",
      "startDate": "2024-03",
      "current": true,
      "highlights": [
        "Implemented targeted marketing campaigns, increasing lead generation .",
        "Implemented customer feedback initiatives that improved client satisfaction scores.",
        "Collaborated with sales teams to enhance customer engagement, resulting in a [number] increase in conversion rates",
        "Developed and executed promotional strategies that boosted product awareness."
      ]
    },
    {
      "company": "Acacia Premier Hotel Kisumu",
      "position": "Waitress",
      "startDate": "2020-06",
      "endDate": "2020-08",
      "highlights": [
        "Prepared restaurant tables with special attention to sanitation and order",
        "Provided responsible service of alcoholic beverages",
        "Followed all cash handling policies and procedures"
      ]
    },
    {
      "company": "Calfie Resort Kisumu",
      "position": "Waitress",
      "startDate": "2020-11",
      "endDate": "2021-06",
      "highlights": [
        "Presented restaurant menus and helped customers select food and beverages",
        "Answered questions and made recommendations for complementary products",
        "Dealt with complaints with a positive attitude"
      ]
    },
    {
      "company": "Masaba Hospital",
      "position": "Receptionist",
      "startDate": "2021-07",
      "endDate": "2021-09",
      "highlights": [
        "Welcomed patients and visitors, answered telephone inquiries",
        "Scheduled appointments and maintained timeliness",
        "Processed billing and payments using medical software"
      ]
    },
    {
      "company": "Calfie Resort Kisumu",
      "position": "Bar Lady",
      "startDate": "2021-10",
      "endDate": "2021-12",
      "highlights": [
        "Prepared alcoholic and non-alcoholic beverages for bar and restaurant guests",
        "Interacted with customers, took orders, and served snacks and drinks",
        "Assessed customers’ needs and preferences and made recommendations"
      ]
    },
    {
      "company": "Calfie Resort Kisumu",
      "position": "Head Waitress",
      "startDate": "2022-01",
      "endDate": "2023-05",
      "highlights": [
        "Made menu recommendations, answered customer questions, and shared additional information",
        "Identified ways to avoid waste and limit costs",
        "Provided responsible service of alcoholic beverages"
      ]
    },
    {
      "company": "Pinecone Hotel",
      "position": "Waitress",
      "startDate": "2023-06",
      "endDate": "2023-12",
      "highlights": [
        "Prepared restaurant tables with special attention to sanitation and order",
        "Presented restaurant menus and helped customers select food and beverages",
        "Dealt with complaints with a positive attitude"
      ]
    }
  ],
  "education": [
    {
      "institution": "Kenya Utalii College",
      "degree": "Certificate",
      "field": "Food and Beverage Service",
      "startDate": "2018",
      "endDate": "2020"
    },
    {
      "institution": "St. Barnabas Girls High School",
      "degree": "Kenya Certificate of Secondary Education",
      "startDate": "2013",
      "endDate": "2016"
    }
  ],
  "skills": [
    "Customer Service",
    "Email Marketing",
    "Sales Strategy",
    "Team Collaboration",
    "Negotiation Skills"
  ],
  "languages": [
    {
      "language": "ENGLISH",
      "fluency": "Fluent"
    }
  ],
  "certificates": [
    {
      "name": "FOOD AND BEVERAGE SERVICE",
      "issuer": "KENYA UTALII COLLEGE"
    },
    {
      "name": "Kenya Certificate of Secondary Education Grade C",
      "issuer": "ST. BARNABAS GIRLS HIGH SCHOOL"
    }
  ],
  "references": [
    {
      "name": "Akoth Lorna",
      "title": "Campus Coordinator",
      "company": "Kenya Utalii College",
      "relationship": "Former manager",
      "phone": "0725143192"
    },
    {
      "name": "Orando Ronny",
      "title": "Manager",
      "company": "Calfie Resort Limited",
      "relationship": "Former manager",
      "phone": "0700196765"
    }
  ],
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    "yearsOfExperience": 2,
    "seniority": "lead",
    "highestEducation": "Certificate"
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