Sharifah Ayinke Olushola

Social Media Manager|Digital Marketer|

Creative and results-oriented Social Media Manager and Digital Marketer with practical experience in social media management, content strategy, content creation, copywriting, Canva graphic design, video editing and audience engagement. Skilled at developing content strategies that align with brand goals, creating engaging digital content and maintaining consistent brand identity across social media platforms. Experienced in managing business social media pages, developing content calendars and creating promotional campaigns. A Biochemistry graduate with strong communication, research, creativity and problem-solving skills, with a growing interest in digital marketing, technology and AI.

[email protected] Nigeria
0+
Years experience
0
Languages
0
Skills
Work Experience
Media & Content Support
Various Events, Organizations & Projects
  • Created promotional content and digital materials for events and initiatives across 7 events, garnering positive feedback from 85% of the audience
  • Supported communication and audience engagement through social media content, resulting in increased interactions by 30%
  • Assisted with content planning, graphic design and digital promotion for multiple events throughout the year
PROJECT COORDINATOR
Muslim Teen Summit / Muslim Teen Community
  • Supported the planning and coordination of a youth-focused summit and community initiative.
  • Contributed to communication, promotional and organizational activities.
  • Worked with a team to coordinate programs focused on faith, identity, leadership, career growth and networking.
SOCIAL MEDIA MANAGER
Ara Beautynest & Med Spa
2026 — PresentCurrentOffa, Kwara State
  • Manage and develop social media content for the brand across Instagram, Facebook and TikTok
  • Develop content ideas, content calendars and posting strategies based on the brand's goals and target audience
  • Create social media graphics and promotional materials using Canva while maintaining brand consistency
  • Write engaging captions, hooks and calls-to-action designed to encourage audience interaction and enquiries
  • Develop educational, promotional and awareness-based content to increase the brand's visibility and online presence
  • Monitor audience engagement and identify content opportunities based on trends and audience interests
  • Support the brand's digital awareness and positioning during its renovation, relaunch and business growth phase
Content Creator & Social Media Manager
2024 — PresentCurrent
  • Create social media content and marketing materials for businesses, organizations and personal brands
  • Develop content strategies and posting plans tailored to specific audiences and brand objectives
  • Design social media flyers, promotional graphics and branded visual content using Canva
  • Write captions, scripts and short-form content for Instagram, Facebook, TikTok and LinkedIn
  • Research social media trends and adapt relevant content ideas to improve audience engagement
Skills
Social Media ManagementSocial Media MarketingContent StrategyContent Planning & SchedulingContent CreationCopywriting & Caption WritingInstagram MarketingFacebook MarketingTikTok MarketingLinkedIn Content ManagementCommunity ManagementAudience EngagementCanva Graphic DesignVideo EditingBrand PositioningDigital MarketingCampaign PlanningSocial Media AnalyticsTrend ResearchCreative WritingBasic SEOExcellent written and verbal communicationCreative thinkingResearch and information gatheringStorytellingTeam collaborationTime managementProblem solvingAdaptabilityAttention to detail
Education
Bachelor of Science, Biochemistry
Summit University, Offa, Kwara State, Nigeria
Second Class Upper
B.Sc., BIOCHEMISTRY
Summit University, Offa, Kwara State, Nigeria
SECOND CLASS UPPER
Languages
English
Fluent
Yoruba
Intermediate
Hausa
Intermediate
Korean
Basic
Arabic
Beginner
Selected Projects
Social Media Management & Brand Awareness
Ara Beautynest & Med Spa

Developed a social media content strategy focused on brand awareness, audience education, service promotion and customer engagement. Created content calendars, promotional graphics, captions, video concepts and awareness content to establish a consistent digital presence for the brand.

Personal Content & Digital Media Projects

Develop educational, motivational and faith-based social media content. Plan content themes and create platform-specific captions and scripts. Design branded visual content and short-form videos. Experiment with different storytelling and content formats to improve audience engagement.

Tools & Platforms
Design and Video Editing

Canva and CapCut

Social Media and Management

Instagram, Facebook, TikTok, LinkedIn; Meta Business Suite, Google Docs, Google Sheets

Analytics

Instagram Insights, Facebook Insights, TikTok Analytics

AI & Productivity

ChatGPT and AI-assisted content tools

PROFESSIONAL DEVELOPMENT
Participant, Deep Learning Indaba X Nigeria 2025
Summit University, Offa
Official, AI4WA Project Focus Group Discussion
Summit University, Offa
Participant, AI4FS Annual Workshop
Royal Academy of Engineering-supported initiative
Continuous learning in Social Media Marketing, Digital Marketing, Canva Design, Content Creation and Artificial Intelligence
ADDITIONAL SKILLS
Additional Skills
  • Excellent written and verbal communication
  • Creative thinking
  • Research and information gathering
  • Storytelling
  • Team collaboration
  • Time management
  • Problem solving
  • Adaptability
  • Attention to detail
REFERENCES
References

Available upon request.

References available upon request.
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