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  "basics": {
    "name": "Pragati Gupta",
    "label": "Senior Research Executive ",
    "image": "https://freecv.org/i/enhanced-photos/ed9ce9bf-1501-49ac-96bf-e7e0ae9118a6/corporate-1784896095761.webp",
    "summary": "Market Research Consultant with 5+ years of experience leading qualitative and quantitative research across global markets. Proven expertise in transforming customer, market, and behavioral insights into actionable business recommendations that inform innovation, commercial strategy, and product launches. Experienced in managing end-to-end research projects, collaborating with cross-functional stakeholders, and leveraging AI-enabled research approaches to support strategic decision-making.",
    "location": "Ingolstadt, Germany",
    "profiles": [
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        "network": "LinkedIn",
        "username": "dr-pragati-gupta-765906119",
        "url": "https://linkedin.com/in/dr-pragati-gupta-765906119"
      }
    ]
  },
  "work": [
    {
      "company": "Lumanity - Germany",
      "position": "Senior Research Executive",
      "location": "Ingolstadt, Germany",
      "startDate": "2021-03",
      "current": true,
      "highlights": [
        "Led end-to-end quantitative and qualitative market research projects across global markets, delivering strategic insights to support commercial strategy, product innovation, and launch readiness",
        "Designed and conducted market landscape assessments, competitive intelligence, and customer journey research to identify unmet needs, emerging trends, and strategic growth opportunities",
        "Translated complex market, customer, and behavioural data into clear, actionable recommendations that informed business decisions and executive strategy",
        "Partnered with cross-functional stakeholders to define research objectives, interpret findings, and align insights with product positioning, commercial priorities, and go-to-market strategies",
        "Leveraged AI-enabled and digital research methodologies to enhance qualitative analysis, improve efficiency, and generate deeper customer insights",
        "Presented strategic insights and recommendations to senior leadership through executive-level reports and presentations, supporting data-driven decision-making across global teams"
      ]
    },
    {
      "company": "IQVIA Commercial GmbH & Co.OHG - Frankfurt am Main, Germany",
      "position": "Strategy and Management Consultant",
      "location": "Frankfurt am Main, Germany",
      "startDate": "2019-11",
      "endDate": "2020-12",
      "highlights": [
        "Supported project management and governance activities as part of the Strategy & Management Consulting team, contributing to regular client steering meetings to assess project risks, progress, and delivery timelines",
        "Acted as PMO support, monitoring milestones, identifying potential delays, and supporting mitigation planning to ensure on-time delivery for pharma consulting engagements",
        "Conducted stakeholder interviews across multiple pharmaceutical affiliates and functions to identify operational pain points related to operational excellence",
        "Synthesised qualitative insights from cross-functional interviews and co-facilitated workshops to develop improvement recommendations and support change initiatives",
        "Supported requirements gathering for a pharmaceutical client's Omnichannel Customer Engagement (OCE) implementation, translating business needs into structured requirements using JIRA and Confluence"
      ]
    },
    {
      "company": "Dr. Haney Pharma GmbH - Wackerow, Germany",
      "position": "Regulatory Affairs and Medical Writing Intern",
      "location": "Wackerow, Germany",
      "startDate": "2019-08",
      "endDate": "2019-10",
      "highlights": [
        "Drafted clinical and non-clinical sections of regulatory dossiers for Marketing Authorisation submissions, in alignment with EU regulatory guidelines",
        "Assisted in preparation and lifecycle management of regulatory submissions, including variations and renewals"
      ]
    },
    {
      "company": "Pareto Healthcare - Bangalore, India",
      "position": "Healthcare Analyst (Part-time)",
      "location": "Bangalore, India",
      "startDate": "2017-02",
      "endDate": "2018-06",
      "highlights": [
        "Analysed diagnostic and demographic data to support data-driven healthcare decisions",
        "Evaluated patient behaviour to inform targeted engagement and care optimisation strategies"
      ]
    },
    {
      "company": "The Tooth story Multispecialty Clinic - Bangalore, India",
      "position": "Dental Surgeon",
      "location": "Bangalore, India",
      "startDate": "2016-03",
      "endDate": "2018-05",
      "highlights": [
        "Delivered patient-centered preventive care and optimised treatment pathways",
        "Developed first-hand understanding of healthcare delivery and patient behaviour"
      ]
    }
  ],
  "education": [
    {
      "institution": "HF University of Applied Science - Germany",
      "degree": "Master of Science",
      "field": "Health Economics and Market Strategies for Healthcare Products",
      "endDate": "2020-12"
    },
    {
      "institution": "SDM College Dental Sciences & Hospitals - India",
      "degree": "Bachelor of Dental Surgery",
      "endDate": "2016-12"
    }
  ],
  "skills": [
    "Qualitative & Quantitative Research",
    "Consumer & Market Insights",
    "Market Intelligence",
    "Research Project Management",
    "Strategic Planning",
    "Data Analysis & Insight Generation",
    "Stakeholder Management",
    "Cross-functional Collaboration",
    "Advanced Excel",
    "R Programming",
    "Executive Presentation & Storytelling"
  ],
  "languages": [
    {
      "language": "English",
      "fluency": "Native"
    },
    {
      "language": "German",
      "fluency": "Intermediate"
    },
    {
      "language": "Hindi",
      "fluency": "Native"
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    "yearsOfExperience": 0,
    "seniority": "entry",
    "highestEducation": "Master's"
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