Maryam Mizani Tabrizi
Digital Marketing & Content Specialist
Digital Marketing & Content Specialist with experience in content strategy, social media management, campaign planning, copywriting, SEO, audience analysis, and KPI reporting. Experienced in developing audience-focused content strategies, managing campaigns across digital channels, and using performance data to improve content and marketing decisions. Skilled at collaborating with design, sales, and marketing teams to turn business goals and audience insights into clear, relevant content.
Tehran, Iran
0+
Years experience
0
Languages
0
Skills
Work Experience
Social Media Specialist
Manzoumeh Kherad Institute
May 2024 — May 2025Tehran, Iran
- Managed content and social media activities for several institutes as part of the PR and Marketing team.
- Created audience personas and planned content and social media strategies based on them.
- Analyzed social media performance to understand audience behavior and improve content planning.
- Created creative briefs and worked directly with the graphic designer on visual content.
- Helped define content and visual requirements for a new website before launch.
- Planned content for Instagram and Telegram and wrote captions, SMS copy, website content, and content scenarios.
Social Media Manager
Behtarino
Jan 2022 — Sep 2022Tehran, Iran
- Developed content and social media strategies based on the product, audience, and business goals.
- Planned and ran social media campaigns, contests, and content for special occasions.
- Defined the brand’s tone of voice and created content based on it.
- Used Google Analytics to understand website traffic, user searches, and audience behavior.
- Prepared weekly and monthly KPI reports covering engagement, reach, follower growth, website traffic, searches, and app users.
- Set monthly goals, reviewed performance with the team, and suggested changes based on the results.
- Developed ideas and created videos and content to introduce new app and website features.
Social Media Manager
Novin Travel
Mar 2020 — Feb 2021Tehran, Iran
- Planned and maintained a content calendar for the newly launched travel brand.
- Researched relevant keywords and wrote SEO-focused articles for the website blog.
- Wrote copy for billboard advertising campaigns.
Social Media Manager
Khaterat Ziba Agency
Jun 2018 — Feb 2020Tehran, Iran
- Planned content calendars for both B2C and B2B audiences.
- Wrote SEO-focused website descriptions with a focus on both search visibility and travel experience.
- Worked with sales and design teams on content and marketing materials.
- Planned seasonal and destination-based campaigns, including contests, discounts, and free stays, to promote accommodations and local experiences.
- Worked with accommodations to develop local travel experiences and plan ideas and content requirements for promotional videos.
Social Media Manager
Ki Kojas
Mar 2018 — Jun 2018Tehran, Iran
- Developed an interactive brand awareness campaign where people mapped different emotions and experiences across Tehran.
- Collaborated with bloggers to promote the campaign and introduce the Ki Kojas app to their audiences.
- Created social media content and website articles around local trends, places, events, and exhibitions in Tehran.
Social Media Content Creator
Dalahoo Travel Agency
Aug 2017 — Feb 2018Tehran, Iran
- Prepared Instagram posts across different content categories, including post format, text, and captions.
- Learned basic HTML to make simple website content updates and fixes.
- Wrote travel articles for the website, including longer articles adapted from social media content.
Skills
Content StrategySocial Media ManagementDigital Campaign ManagementCopywritingGoogle AnalyticsKPI Reporting & Performance AnalysisSEO & Keyword ResearchCritical ThinkingCreative ThinkingCross-functional Collaboration
Education
Associate of Applied Science, Electronic Commerce
Iran Scientific and Applied University
Languages
PERSIAN
Native
English
Intermediate
INTERESTS
Adventure Travel, Reading, Socializing, Meaningful Conversations