Experienced Trade Marketing professional with expertise in trade marketing analytics, sales forecasting, market research, and business reporting. Proven track record of transforming complex data into actionable insights through interactive dashboards and performance analysis to support strategic business decisions. Skilled in pricing strategy, demand forecasting, and process optimization to improve operational efficiency and profitability. Adept at collaborating with cross-functional teams, identifying market opportunities, and delivering data-driven solutions that contribute to sustainable business growth. Proficient in Microsoft Excel, Power BI, and data analysis tools, with strong analytical, communication, and stakeholder management skills