Attila Barna

Senior data analyst/scientist with experience across financial services, telco and igaming sectors. Proven ability to develop and implement advanced analytical tools, including propensity scoring, segmentation with predictive power and forecasting, as well as Monte Carlo simulations. Proficient in Python, SQL, and visual data mining tools such as SPSS Modeler and KNIME.

[email protected] Budapest, Hungary
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Work Experience
Senior CRM Data Analyst
LVCD Entertainment (igaming)Budapest, HU
11/ 2023 — 09/2026
  • Developed a risk modelling tool for sportsbook bonuses with Monte Carlos simulation in Python including n% worst case scenarios.
  • Created a turnover forecast tool for sportsbooks employing regression techniques in Python (85% of days within 10%).
  • Developed a player value segmentation model (clustering and regression) which also create early VIP and churn signals.
  • Played a leading role in sportsbook data being loaded into the data darehouse and the definition of numerous data mart tables
Senior Operations Data Analyst
Intrum AB Hungary (credit management)Budapest, HU
05/2018 — 11/2023
  • Analyzed collections efficiency to identify areas for improvement.
  • Constructed a propensity-to-pay scoring model using logistic regressions in Python.
  • Forecasted capacity requirements for operations leveraging Python scripts.
  • Calculated conditions for debt settlement loan offers using R.
Financial Data Lead Analyst
Budapest BankBudapest, HU
03/2016 — 05/2018
  • Specified data warehouse developments from a Business Intelligence perspective.
  • Validated a current account churn forecasting model built with decision trees in SPSS Modeler.
CRM Data Mining Expert
UPC Hungary (cable and mobile telco provider)Budapest, HU
03/2011 — 03/2016
  • Automated and personalised CRM offers using SPSS Modeler.
  • Provided end-to-end campaign support and conducted customer analytics.
Skills
SQLPythonSPSS ModelerKNIMEJiraPower BI
Education
Economist, Actuarial science
Corvinus University of Budapest
09/2002 — 06/2007
Languages
English
Fluent
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