Anasua Dutta

Cloud solution Associate

Inside Sales & Account Management professional with extensive experience in driving customer success, acquisition, onboarding and long term account managements for software and cloud environment. I help customers choose the right solutions, adopt them smoothly, and feel supported throughout their journey. Skilled in consultative selling, CRM management, customer support, and building strong relationships that strengthen retention and revenue. Known for clear communication, structured follow ups, and turning customer needs into actionable insights for sales teams and Enterprise Software Vendors .

[email protected] +32 465265107 Leuven, Belgium
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Years experience
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Languages
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Skills
Work Experience
Cloud Solution Associate
Crayon Software Experts
Jan 2019 — PresentCurrentIndia
  • Facilitated Azure solution guidance and pre-sales technical consulting, empowering customers to evaluate cloud options and make informed adoption decisions aligned with business needs
  • Enabled customer transitions from traditional datacenters to cloud environments, analyzing requirements and delivering actionable recommendations for cost optimization and resource efficiency
  • Executed impactful demonstrations and initial Azure/M365 deployments, leading enablement workshops on Teams, SharePoint, and OneDrive to enhance user onboarding and collaboration
  • Collaborated with cross-functional teams on customer projects, showcasing exceptional communication, adaptability, and swift mastery of new cloud concepts and tools
Inside Sales Account Manager
Crayon Software Experts
Jan 2017 — Dec 2018India
  • Understood diverse customer business needs and recommended the right SaaS, PaaS, and software solutions, positioning yourself as a solution‑focused account manager rather than a product seller.
  • Managed a strong sales pipeline and CRM hygiene, delivering accurate forecasts, driving renewals, and identifying upsell opportunities to consistently exceed revenue targets.
  • Built and maintained long‑term client relationships through proactive communication, objection handling, and value‑based solution positioning, resulting in high customer retention.
  • Collaborated with cross‑functional teams on pricing strategies, product enablement, and marketing campaigns while supporting junior team members through training and guidance.
Inside Sales Account Manager
SoftwareOne
Apr 2016 — Dec 2016India
  • Managed software licensing, renewals, and multi‑vendor coordination across Microsoft, Adobe, Oracle, and Symantec, ensuring customers selected the right licensing models for their business needs.
  • Built and expanded relationships with key decision‑makers, developing territory account plans with the Software Portfolio Advisor to maximize opportunities and drive proactive sales engagement.
  • Delivered value‑focused solution consulting by understanding customer business models and recommending the right SaaS, PaaS, and software offerings, rather than transactional product selling.
  • Handled core inside‑sales operations including pricing strategy, quote creation, order processing, and day‑to‑day customer and partner requests, ensuring accuracy and profitability.
  • Maintained strong CRM hygiene, managed a healthy sales pipeline, routed qualified opportunities to field sales, and provided accurate forecasting to support territory planning.
  • Strengthened customer retention through consistent communication, account updates, and long‑term relationship management, ensuring high renewal and upsell potential.
  • Stayed current on industry licensing trends through continuous training with software publishers, acting as a key resource for enterprise licensing programs.
  • Collaborated with cross‑functional teams on marketing campaigns, sales improvement initiatives, and onboarding support, while guiding junior team members when needed.
Inside Sales Specialist
Bertelsmann Marketing Services
Dec 2014 — Mar 2016India
  • Managed inside sales cycles for Microsoft SMB customers, including lead qualification, licensing consultation, renewals, and recommending the right solutions based on business needs.
  • Drove SMB business growth by building pipeline with channel partners, researching accounts, engaging key decision‑makers, and routing qualified opportunities to BD while consistently achieving quarterly sales quotas.
  • Collaborated closely with Microsoft account managers to optimize customer IT infrastructure, deliver value‑focused solution discussions, and ensure a positive end‑user experience through accurate licensing guidance.
Business Development - Junior Associate
Daffodil Software
Jan 2014 — Nov 2014India
  • Responsible for selling web development services to the European market and achieving sales targets consistently.
  • Drafted project estimations, proposals, and documentation based on technical inputs.
  • Maintained strong relationships with key stakeholders, and ensured customer satisfaction.
  • Collaborated with cross-functional teams to deliver seamless support and solutions.
Skills
Azure Solution GuidanceMicrosoft 365 EnablementMicrosoft Licensing (VL, EA, Select Plus)Pipeline & CRM Management (Dynamics)Lead Qualification & Consultative SellingPricing & Quote ManagementCross‑Functional Collaboration• Interpersonal communication• Proficiency in MS OfficeTrainings & User Adoption
Education
Post Graduate Diploma in Management (PGDM) /MBA, Marketing & HR
Institute of Technology and Science
2012 — 2014
Bachelors in Commerce, Accountancy
Burdwan University, India
2006 — 2009
Certifications
Azure Fundamentals AZ-900 Credential ID 989647329
Microsoft
2020-02
Languages
English
Fluent
Dutch
Intermediate
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